At EirGrid we are responsible for managing and developing the national electricity grid, so everyone has power when and where they need it, now and in the future.

Starting in the EirGrid control room, our new ad follows the flow of electricity as it travels across the country. From farms to businesses to homes, schools and playing fields, we take a wander through the power lines to show how EirGrid weaves its way into every aspect of our lives, connecting us to each other and to everything we do.

You can take a look at our new ad here. We hope you enjoy it. #TheCurrentTheFuture

Read more about EirGrid here.